within a web page, this rate is mathematical and we could define it as the number of times a user completes an objective divided by the traffic of the web page itself. Optimizing this conversion rate takes time and resources, constantly testing to find out what works and what doesn’t. There are a number of elements that can help increase that conversion rate: Homepage The main page of our website is the most important, not only because it must create a good impression on our users when they arrive for the first time, but also to retain them and get them to perform the expected actions.
Landing pages These are precisely designed for the user to carry out that specific action that the company wants them to carry out within their web page. CTA’s Although it may not seem like it, CTA France Phone Number within a blog article or on a different page can greatly improve the conversion rate since users find them in a “weak moment” in which they are looking for something specific and are receptive for the purchase, it is at that moment that if you click inside the CTA, it will be very likely that they will end up carrying out the action you expect.
Pop-ups Pop-ups Offer A High Conversion
since they are exactly to attract the user’s attention, if this is by a good digital marketing strategy. What you end up achieving is the conversion of a lead to a customer. The 7 phases of Conversion Rate Optimization This process is not simply based on optimizing the website and waiting. For passive users to become active, to achieve this you have to go through different phases. Which we explain below: Web analysis The most important step in our process. Is to increase the conversion rate,
and in order to achieve this we must analyze our web page well and thus find out what aspects, we will know this depending on the actions out by our users, Analyzing their behavior we can understand what is failing on our website, if for example more than half of the page disappear before it even loads, we can easily find out that our error has to do with the loading time of the website. Hypotheses As seen in the previous point, once we have analyzed the behavior of users on the web page,
Implement And Which Ones We Were
not getting the results. This way we can implement the improvement plan to improve the conversion rate as much as possible. We already know what Conversion Rate Optimization is, with this post. We already have a clear idea of the entire process that is out, what conversion is. The conversion rate and how to optimize them. Knowing all this, your website will never have a bad conversion again. Launch yourself to optimize the conversion of your website!