The significant growth that the famous technological accessories (also called wearable techs) have presented in the last 5 years is due to the transformation in consumer trends on a global scale. In this field of culture dominated by the attitude and practices of the millennial sector, companies such as Google, Apple and Samsung – among others – are developing communication strategies to include a greater number of consumers in the digital revolution.

International . The significant growth that the famous technological accessories (also called wearable techs ) have presented in the last 5 years is due to the transformation Nigeria Phone Number List in consumer trends on a global scale. In this field of culture dominated by the attitude and practices of the millennial sector , companies such as Google, Apple and Samsung -among others- are developing communication strategies to include a greater number of consumers in this digital revolution.

Products such as Google Glass (priced at approximately $ 1,500) remain beyond the possibilities of many new consumers who are approaching wearables for the first time, a fact that causes companies to think about suitable solutions or developments not only for technology lovers but for the general public.

In an investigation, Global Web Index indicated that 64 percent of Internet users between the ages of 16 and 64 said that they have used, or would be willing to try, a technological device of daily use. However, the sector that monopolized the preferences for these developments was that of millennials , since the 71 percent have or plan to acquire a related product in a short time.

The statistics show the general data, by sex, age and socioeconomic level. Picture : GWI
It is interesting to observe the movements of the market Brother Cell Phone List and the trends that emerge with the incorporation of brands such as Apple (with its smart watch) to the world of wearables , where some brands have already monopolized sectors such as Sony and its Smartband .